Dairy Queen Launches “Countdown to Summer” Blizzard Collection and BOGO $.99 App Offer
Photo Credit: Dairy Queen
MINNEAPOLIS, March 25, 2026 (WHERE & WHAT TO EAT) — Dairy Queen has announced the launch of its “Countdown to Summer” Blizzard® Treat Collection featuring a new flavor and two returning varieties.
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The seasonal lineup includes the new Strawberry Angel Food Cake Blizzard Treat, along with the returning S’mores Blizzard Treat and Cotton Candy Blizzard Treat. The collection will be available beginning March 30 at participating U.S. locations.
"Coming out of winter, we know fans look forward to all things warm weather. This collection was designed to celebrate the joy and flavor of summer through nostalgic fan favorites and new innovation. We also wanted to give fans something to ‘flip’ for: a BOGO $.99 digital offer that playfully nods to our classic Blizzard Treat flip – as well as our partners the Savannah Bananas who bring joy and fun to the warm weather season in every Banana Ball game,” said Maria Hokanson, Executive Vice President of Marketing at American Dairy Queen Corporation (ADQ).
The company also announced a partnership with the Savannah Bananas to introduce a “Double Flip” buy one, get one for $.99 Blizzard Treat offer. The promotion will be available exclusively through the DQ Mobile App for DQ Rewards members from March 30 through April 26. The offer applies to Blizzard Treats of equal or lesser value.
The Strawberry Angel Food Cake Blizzard Treat features angel food cake pieces and strawberries blended with soft serve and topped with whipped topping. The S’mores Blizzard Treat includes marshmallow-filled chocolate bars and graham cracker pieces, while the Cotton Candy Blizzard Treat contains cotton candy sprinkles blended with soft serve.
International Dairy Queen, Inc., based in Minneapolis, is the parent company of American Dairy Queen Corporation and Dairy Queen Canada, Inc., and operates more than 7,800 DQ restaurants in more than 20 countries. The company is a subsidiary of Berkshire Hathaway, Inc.
For more information, visit www.DairyQueen.com.
Source: American Dairy Queen Corporation
