IHOP to Debut Limited-Time Dubai Chocolate Pancakes in New York, Los Angeles, and Austin on August 4

Restaurants

Jul 30

PASADENA, Calif., July 30, 2025 (WHERE & WHAT TO EAT) — Restaurant chain IHOP has announced the launch of two limited-edition Dubai Chocolate pancake offerings in New York City, Los Angeles, and Austin. The release is scheduled for Monday, August 4, beginning at 12:00 p.m. local time.

The rollout includes the Luxe Dubai Chocolate Pancake, described by IHOP as its most expensive pancake offering to date. The first 25 customers at each participating location will receive the Luxe stack for free, while supplies last. The original Dubai Chocolate Pancakes will also be available for $13.

The Luxe Dubai Chocolate Pancakes are made with Dubai Chocolate-flavored buttermilk pancakes, topped with a whole Dubai Chocolate bar, handmade Madagascar vanilla whipped cream, edible 24K gold flakes, and gold glitter. The Original Dubai Chocolate Pancakes are layered with roasted Kataifi, pistachio cream, hazelnut spread, chocolate curls, and crushed pistachios.

“Earlier this year, an IHOP restaurant team member crafted a pancake version of the infamous Dubai Chocolate bar, sparking social buzz and excitement and garnering viral fame on TikTok,” said Chef Art Carl, Vice President of Culinary at IHOP. “Our culinary, marketing, and social teams are consistently listening to social and trends and immediately noticed that guests were craving something more, so we took it up a notch in the test kitchen to deliver an exciting new stack. Inspired by Dubai’s iconic decadence and served with IHOP’s world-famous comfort, this isn’t just a pancake – it’s a passport to flavor for our guests stateside,” said Carl.

Participating IHOP restaurant locations include: